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  • December 21, 2023
  • Sayana Chandran
Bluestone Equity Partners Invests in VideoVerse for AI-Based Video Editing Advancements

In a recent official announcement, Bluestone Equity Partners, a leading private equity firm specializing in the sports, media, and entertainment industry, has revealed a significant growth investment in VideoVerse. VideoVerse, a cutting-edge AI-powered video editing solution, is set to receive support from Bluestone to propel innovation in the ever-evolving landscape of media technology.

Vinayak Shrivastav, the CEO and co-founder of VideoVerse, expressed excitement about the partnership, stating, "Our collaboration with Bluestone can bring innovation in the realm of media technology by unlocking the potential of AI." VideoVerse's Software as a Service (SaaS) platform, particularly its flagship product, Magnifi, utilizes AI models, computer vision, and Machine Learning to revolutionize the editing process. The platform is designed to transform full-length video footage into short-form content and highlights in real-time, catering to leading rights-holders and content creators.

Magnifi is expected to play a pivotal role in streamlining labor, time, and cost-intensive editing processes through cloud-based AI-driven analysis. Bobby Sharma, founder and managing partner at Bluestone, shared his perspective on the collaboration, stating, "With Magnifi’s AI technology and SaaS technologies, VideoVerse can upgrade its quality and efficiency. We aim to help VideoVerse by upgrading the curation and monetization of next-generation video and media." This strategic investment is anticipated to elevate VideoVerse's capabilities in content curation, editing efficiency, and overall quality, marking a significant step forward in the integration of AI in the media and entertainment sector.